Tag: TED

1/24/11 “Innovation and online video”

Good day, team.

This week’s challenge is about innovation. Recently, I read an article in Wired magazine titled “Film School — Why online video is more powerful than you think,” by TED curator, Chris Anderson. It’s all about the significance of online video and the impact it’s having on society.

Anderson’s theory is that online video is creating new global communities, granting members the means and the motivation to step up their skills and broaden their imaginations. He writes, “It’s unleashing an unprecedented wave of innovation in thousands of different disciplines, some trivial, some niche, some central to solving humanity’s problems. But, all in all, it’s helping the world get smarter.”

Here’s an example. Last week I was thinking about starting a new knitting project. My friend’s mother-in-law gave her a pair of hand-knit socks for Christmas, and I was quite impressed with them. They were soft, durable and extremely well made —even pretty. She and I were talking about where we might get a good pattern for knitting socks. What shop in Portland or what book or magazine might give us some good ideas for making socks? In overhearing us, my friend’s young daughter said, “You just need to go on YouTube. I’m sure there’s a good video of someone making socks that would teach you.”

In that moment, I realized what has happened in my lifetime. The old ways of accessing information and getting input have changed drastically. Some say that the print media revolution has become the video revolution, and it could quite possibly have at least as much if not more impact. Watching someone make socks, along with providing instructions, is a much more effective way for me to learn. And, it’s also fun.

Herein lies your challenge this week. Spend some time thinking about fun ways to be innovative and find ways to introduce them at work. It could involve making a video related to your work, but it doesn’t have to. The point is to do something innovative. Maybe you change the way your team conducts meetings by adding a fun exercise at the beginning. Perhaps you suggest new ways your team mates can work together. One coach I know uses old “I Love Lucy” videos to show how Lucy and Ethel often worked together to get themselves out of challenging situations. Another consultant leads weekend retreats during which his clients play games such as bridge, chess, Monopoly, cribbage, horseshoes and so on. He videos his clients while they compete and then in the evening, their entertainment is watching how they play together. This allows them to experience different aspects of each other’s behavior as well as their own.

This week, try being more innovative in your approach. You might find that it wakes everyone up and helps them access more of their creativity and brainpower. And, as the following YouTube video shows, you might just have more fun!


Have a good week!


Kathleen Doyle-White
Pathfinders Coaching
(503) 296-9249

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